The Objection Reflex Card
Twenty objections, ten from cold outreach and ten from mid-cycle and late, each with the line to say and the reasonable-sounding line that loses the call. Built to be read mid-conversation.
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The Objection Reflex Card
What's inside
- Twenty objections in two sets: cold outreach, then after discovery and before signature
- For each one, the line to say and the honest-sounding line that loses the deal
- How many times to push, and how to leave without burning the account
- The three roots of any late objection, and what each one actually needs
- Why late objections are rarely about the thing they name
What sellers & sales leaders are saying
"The saying goes that the first task of any new sales leader is to build the playbook. Matt does this for you in this astonishing collection of go-to-market business critical playbook of intelligence, bound up like a single pane of glass that is easy to consume. This is an incredible asset for any sales leader looking to make waves. Highly recommended."
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