For AEs

AE Essentials

The core of running a deal: discovery that finds real pain, a mutual action plan, and closing without leaking margin.

Who it's for: New and mid-level Account Executives.

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6playbooks
10,427downloads
80pages
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The track, in order

  1. 1
    Running discovery without sounding like a surveyDiscovery · PDF · 14 pages · 4,564 downloads
    4,564 downloadsGet it free
  2. 2
    The Discovery Question BankDiscovery · PDF · 15 pages · 3,741 downloads
    3,741 downloadsGet it free
  3. 3
    Running a Mutual Action PlanClosing · PDF · 13 pages · 457 downloads
    457 downloadsGet it free
  4. 4
    A Verbal Yes Is Not SignedClosing · PDF · 13 pages · 319 downloads
    319 downloadsGet it free
  5. 5
    Defusing the Objections That Land at SignatureObjection Handling · PDF · 13 pages · 334 downloads
    334 downloadsGet it free
  6. 6
    Closing the last 10%: discounts, asks and final termsNegotiation · PDF · 12 pages · 1,012 downloads
    1,012 downloadsGet it free